Married wealthy women (wealthy is defined as
HHI $150K+) make an average of 64% of a family's purchase decisions. These women make:
- 68% of decisions on home appliances
- 61% of decisions on vacations
- 48% of decisions on home improvement purchases
- 22% of investment decisions
- 31% of real estate decisions
72% of wealthy women work on at least a part-time basis and 54% full-time. 60% earn at least $100,000 a year. The median annual income of working wealthy women is $124,000. 33% hold jobs at the vice-president level or higher.
Source: The Luxury Institute
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