Friday, May 23, 2008

Spending Trends Among Wealthy Women

Married wealthy women (wealthy is defined as HHI $150K+) make an average of 64% of a family's purchase decisions. These women make:
  • 68% of decisions on home appliances
  • 61% of decisions on vacations
  • 48% of decisions on home improvement purchases
  • 22% of investment decisions
  • 31% of real estate decisions
72% of wealthy women work on at least a part-time basis and 54% full-time. 60% earn at least $100,000 a year. The median annual income of working wealthy women is $124,000. 33% hold jobs at the vice-president level or higher.

Source: The Luxury Institute

No comments: